The winning flavor of Lidl's unique Yogurteka project is chocolate with orange and cinnamon. "Yoghurt with inspiration", as it was called, will be available on Lidl's shelves from October 20. Lidl Slovenia designed the entire Lidl Yogurteka project together with Celeia Dairy.
Yogurt was created at the suggestion of Lidl customers and testers. Among the five finalists, he convinced Lidl's customers the most chocolate flavor with orange and cinnamon. "The taste is fantastic and just right for the coming weeks, when the autumn season will slowly start to turn into a festive atmosphere. The chocolate, enriched with the aroma of orange and cinnamon, conjures up a winning combination of flavors and we are sure that the customers will also like it," he emphasized at the presentation of the yogurt Rok Gabrovšek, buyer for products of the milk program in Lidl Slovenia.
In addition to representatives of Lidl Slovenia and Mlekarna Celeia, the committee for the selection of the best flavors also included a master chef Tomaž Kavčič and culinary blogger Urška Fartelj (220 degrees oblique). The commission had quite a demanding job, as yogurt lovers submitted more than 10,000 yogurt suggestions in the first phase, of which as many as 1,500 were unique combinations.
The project is the result of successful cooperation between companies
Lidl Slovenia, which today successfully cooperates with more than 70 Slovenian suppliers, is in cooperation with Dairy Celeia extremely satisfied. Together, they created a unique project where they also inspired their customers and yogurt lovers. "The opinion of our customers means a lot to us, and because we know them well, we know that they are also full of inspiration. That's why we asked them about their favorite yogurt flavor. We are very satisfied with the response, but at the same time we would also like to thank Mlekarna Celeia for the productive cooperation. With shared strong and good ideas, we are sure that we will prepare another similar project in the future," he said about the project Andrej Vouk, purchasing director at Lidl Slovenia.
More information:
lidl.si
