A fashionable and at the same time safe piece of clothing that should not be missing in a cyclist's wardrobe! The American company Betabrand offers a very special checkered shirt, which is inconspicuous during the day, but literally shines at night, as it becomes a garment with reflective stripes that ensure greater visibility of the cyclist.
Betabrand
There is a very stylish solution from Betabrand on the market - for more "geeky" problems, although such a hoodie is also practical for a wider audience.
Norton, a company known for the production of security software, got "into the pants". Together with the company Betabrand, they made a pair of jeans and a jacket with radio frequency identification (RFID), which will block fabrics in the pockets. This should prevent thieves from stealing personal information from identification or bank cards.
Short-sleeved shirt lovers, beware! Spring is slowly, slowly coming and it's time for a new shirt. The Poo Emoji Shirt by Betabrand is full of little poo emojis. The campaign, which is otherwise part of crowdfunding, is a great mix of elegance and light humor.